Everything makes sense if Apples goes into streaming


The addition of video cameras to Apple’s latest iPhone and iPod Nano were just the first hints of the company’s new personal-media strategy. The company is also building a 500,000 square-foot data center in North Carolina, which could provide the massive bandwidth required for ubiquitous streaming video. And Apple’s recent acquisition of Lala suggests it’s interested in rebooting iTunes into a streaming service, according to Wall Street Journal. That means music, in Lala’s case, but the same infrastructure could be shared with streaming video.

Even Flip’s success has not guaranteed that people use Flip software to manage the videos they capture. But Apple’s iTunes has always been the glue that makes Apple’s ecosystem work. And now it just acquired superadhesive properties.
James McQuivey via Forrester

The final piece of the puzzle was Apple’s approval this week of iPhone apps with live video-streaming capability. The company previously forbade this functionality, reserving live video as a private API. But a letter from an iPhone developer convinced Steve Jobs to release Apple’s restrictions, and now live video-streaming apps Ustream and Knocking Live Video are available for download in the App Store.