Brit blog names iPhone 'world's worst' - Apple 2.0 - Fortune Brainstorm Tech

In June, Apple's smartphone was the editors' choice at CNET UK. How times have changed.

CNET UK's award

Source: CNET UK

"The iPhone may be the greatest handheld surfing device ever to rock the mobile Web, and a fabulous media player to boot," writes CNET UK's Flora Graham in a mock award citation posted Tuesday. "It may be the highest-rated mobile phone on CNET UK, rocking the pockets of half of our crack editorial team. It's certainly the touchscreen face that launched a thousand apps. But as an actual call-making phone, it's rubbish, and we aim to prove it."

What follows is a litany of complaints no iPhone owner hasn't heard — or expressed — before. But to read them in a publication that four months earlier named Apple's (AAPL) device the "world's best touchscreen phone" is unexpected. And in Ms. Graham's voice, sort of fun.